We want our clients to get the most out of our service. So we wrote a short guide to help you move in the right direction when promoting your Instagram account.
We present Bridgit as a service for working with Instagram. This includes not only promotion, but also comprehensive analytics. Our system can work automatically with your profile's target audience: find the right people, like, comment and follow them. We taught Bridgit so you only need to add e.g. a competitor or hashtag – and that's it. All actions will run automatically. The automatic strategy will decide what works best. Likes+comments? Likes+follows? Likes+unfollows? Bridgit handles it. Prefer manual strategy? You can configure everything manually too.
If you have a business account (store, services, etc.):
- Find all potential competitors in your city/niche (if you work in Russia). We recommend adding accounts with over 1,000 followers. Pay attention to the competitor's audience: likes, topic-related comments. This helps see if their followers are "live" and useful.
- Choose popular hashtags that are used most. Check spelling. Hashtags with few posts won't bring results. Use location-based hashtags like #california_moscow, #nails_kazan – effective even for Russia-wide business.
- In locations, add your competitors' locations and addresses near your office/venue/store – or your own address if you're in a mall or business center. Add each office/store/cafe (if they appear in Instagram locations) separately.
- Repeat the search about once a month, keep promotion running after setup. Monitor and adjust competitors, hashtags and locations when needed.
All these tips work best with consistent, interesting posts and stories. Plan content and post regularly. Even better – schedule posts in advance; Bridgit supports that. We talked about what posts work best in our VK group https://vk.com/wall-158552487_8.
Engage with followers: reply to comments, comment on their posts, check feeds and like posts, watch stories.
Attracting interested users is only part of sales; you still need to convert them. Check DMs, reply in time, sell well. Improve your sales skills – it matters both on Instagram and in business.