Contents

Live creates closeness with your audience. Easy to set up from phone or computer. Use the latest app version and a public account. Prepare: connection, topic, materials.
Going Live: guide
Prep: check connection, choose topic, have materials. Start: Camera → Live, add a guest, take questions in comments. Save to IGTV or archive.
Benefits of Live
Direct interaction, wider reach, emotional bond with followers. You can turn off comments in Live settings.
Video:
Q&A:
How to start a Live on Instagram?
Camera or create post → Live; prepare topic and connection.
How to add a guest to Live?
Invite button during Live — choose a user from followers.
How do viewers ask questions in Live?
They comment; you read and answer. There is a Questions sticker.
Can I save a Live?
Yes, after the Live you can save to profile or IGTV for later.